INTERNATIONAL_ Alibaba owns 100% of Youku Movie – a major video social networking platform along with Tencent Video, Bilibili – contributing to the promotion of the game.
Youku Movie Co., Ltd., recently changed its registration status with the Industry and Commerce Administration of China. The original shareholder, Youku Information Technology Co., Ltd., withdrew, and Alibaba Digital Media & Entertainment Group acquired 100% of the shares.
Youku Movie Co., Ltd. was established in August 2014 with registered capital of 100 million yuan (16 million USD). The company is committed to video development, production and marketing. Its business scope includes the production and distribution of radio and television programmes, advertising design, cultural exchange, communication, animation design and other aspects of production.
Digital Media & Entertainment Group was established on March 20, 2017 with a registered capital of 500 million yuan. Its scope of business includes indoor entertainment facilities for children (excluding electronic entertainment), technology development and consulting, software development and other related businesses.
With the ownership of Youku, Alibaba has more information channels to promote and reach more people through its video social networking platform, including popularizing its game products. Many of the earliest revealed video games were also released on Yoku.
According to the report, the global revenue of the first quarter of 2021 of the Three Kingdoms game product released by Alibaba’s subsidiary exceeded 194 million US dollars (equivalent to 1.2 billion yuan), ranking 5th in terms of revenue. game collection in the world in the same period. In 2020, with stable monthly revenue of mobile games of Lingxi Games (game company affiliated to Alibaba) is over 100 million USD.
Unlike the tactical gameplay that dominates the traditional Three Kingdoms game, the mobile game Tam Quoc Chi: Tactics Ban gives players a lot of interesting experiences with many minigames in the game to make the game not boring. bored while playing.