According to a new report by InvestGame, in January 2022 alone, game company purchases reached more than $85 billion.
Notably, there are deals like Microsoft using 68.7 billion USD to buy Activision Blizzard; $12.7 billion deal through Take-Two Interactive’s acquisition of Zinga…
Experts predict that the value of investments will exceed $ 150 billion in deals by 2022. That shows that the gaming world is changing drastically.
This was also discussed at GamesBeat Summit 2022 on April 26 (in Los Angeles) and April 27-April 28 (online).
That changing volume of transactions means dramatically changing the face of the international gaming industry. The GamesBeat Summit event is designed to bring thought leaders together to understand and explain that change. “We will invite the right speakers and people to exchange and give different perspectives and assessments on the current situation of buying and selling game companies,” said a representative of the organizers.
Microsoft President Brad Smith said on CNBC that the company is adapting to changing regulations, rather than going against each other and competing in the marketplace. Microsoft could gain an overwhelming lead over rivals with its subscription game service by adding Activision Blizzard’s Call of Duty and other titles to Xbox Game Pass after a historic sale of nearly 70 years. billion dollars.
Microsoft is also creating a new global app store, allowing players to download games and use them on any platform such as mobile, console, and PC. Right now, users have to access another app store for almost any device to use.
Meanwhile, Take-Two acquired mobile game company Zynga and Electronic Arts owns Glu Mobile as well as Playdemic bringing about a big change in the mobile gaming industry. Mobile games seem to be at their peak.
Game makers are still pursuing big projects. As Tencent Vice President shared recently, 3A game is the driving force of the game industry’s development, showing that they are not afraid to invest to make great products.