On August 5, 2022, Universal Studios, DreamWorks Animation and China Mobile Games (CMGE) officially announced the cooperation.
China Mobile Games has obtained a full range of IP licenses from DreamWorks Animation, which will be developed and launched globally on DreamWorks Animation’s first mobile IP.
The DreamWorks Alliance mobile game developed and distributed globally by China Mobile Games will bring together many popular DreamWorks TV and anime IPs. Popular works revealed so far include the Shrek series, Madagascar, Kungfu Panda, Bad Guys and many more.
Various star characters from the works will also appear in the game to accompany players on an exciting adventure, so that fans can experience the fun with their favorite characters.
In 2021, China Mobile Games has made major breakthroughs in the overseas market, with overseas revenue increasing by 7.260% and expansion share to 11.6%. Among them, a number of IP mobile games have been launched in Hong Kong, Macao, Taiwan and Southeast Asia markets, and they have successfully entered the top of the list of the largest grossing free games of Apple and Google.
The partnership with DreamWorks Animation will further strengthen China Mobile Games’ R&D and distribution business in the world’s top IP games, and is an important way for CMGE to develop games worldwide. gender. It is expected that with the global launch of the mobile game DreamWorks Alliance will boost China Mobile Games’ game business revenue.
Universal Studios is one of the largest production and film distribution companies in the world and in the United States, currently part of NBC Universal Group, a subsidiary of the Comcast media conglomerate.
DreamWorks Animation is an American animation studio founded in 1994. On April 28, 2016, DreamWorks Animation was acquired by NBCUniversal for $3.8 billion. DreamWorks Animation is a subsidiary of Universal Studios. DreamWorks works are always world famous and some popular IPs include the Shrek series with a box office of $2.982 billion; Madagascar series with a total of 1.892 billion USD.
CMGE is a leader in the global IP gaming ecosystem. With IP at its core, the company provides high-quality IP games to players through independent research and development, and creates a highly competitive IP gaming ecosystem that creates a Interactive experience for world fans!