After going through the initial phase of 2021, the introduction of SLG game release policies has been taken into account by Chinese game manufacturers.
They set their sights on a large and large-scale overseas market, where there is a promising game market with a large number of users, easy to meet the tastes and preferences of tactical simulation games.
When the foreign market has a high demand for SLG games, it is not difficult to see that Chinese game manufacturers step up the production and distribution of medium to “hardcore” games, especially during the time when the game industry is bear. bamboo has not been tightened as it is now.
China is strong in SLG games.
In 2019 alone, SLG mobile games released by Chinese companies accounted for more than 76% of the global market share, making the overseas SLG market almost a “private playground”, and making the competition more competitive. In this category there is almost no because the mainland is unique.
In addition to the continuous innovation of the “SLG+” production model, increasing spending also makes more and more game makers invest in this series. Meanwhile, the number of SLG people is increasingly crowded. Game companies such as FunPlus, 37Games, Lilith Games, Youzu Games… regularly launch products and innovate a lot to stimulate players.
Many SLG games bring in high grossing like Rise of Kingdoms.
After a while, the “match-3 + RPG” game branch became popular along with the overseas mainland SLG. Puzzle games have become the most popular game genre in Europe and the United States with a market size of 5.1 billion USD. Meanwhile, the match-3 game is worth more than 3.4 billion US dollars.
Puzzle & Dragons from the Japanese game company, followed by Empires & Puzzles from Small Giant Games (acquired by Zynga in 2018) in 2016 quickly became a competitor to game products from billions of people. These two games have also enjoyed great success in the European and US markets, maintaining strong growth momentum with over $10 million in monthly sales.
Up to now, there are still many SLG mobile games such as Tam Quoc Chi: Tactics Ban, Hong Do Chi Ha… belonging to SLG that are popular around the world.
