That is Google’s share at an event that took place in 2022 in Ho Chi Minh City about the situation of the Vietnamese game market.
According to published statistics, Vietnam currently has 430,000 game developers, on average 10 game developers from Vietnam have 7 targeting the international market, every 25 games are downloaded. globally there will be a game made in Vietnam. In addition, revenue from advertising of Vietnamese game production and publishing studios is among the top in the world.
The report from App Annie published in 2021 shows that, in the top 10 game publishers with the most downloads on Google app stores and App Store in Southeast Asia, Vietnam has 5 publishers, even 2 studios, Amanotes and Onesoft, took 1st and 2nd place.
Data from SensorTower’s report specializing in mobile games also shows that revenue from Vietnamese game studios currently releasing in the global market is up to tens of millions of dollars per year. For example, the top 3 current game publishers, revenue figures from the App Store and Google play show, VNG has a publishing revenue of up to $ 87 million in 2021, of which PUBG game revenue is up to 5 million. USD; Onesoft is $60 million for its 1945-Airplane shooting games, which grossed $19 million, and Amanotes is $17 million for its Magic Tile 3, which grossed $10 million.
It should be noted that this report only represents revenue from paid users on the App Store and Google Play app stores, excluding display advertising revenue. According to a representative of a domestic game manufacturer, if advertising revenue is included, the number can be 4-5 times higher than the above-mentioned revenue.
According to SensorTower, in the first quarter of 2022, the number of downloads of games produced and published by Vietnam was in the top 8 in the world, accounting for 24% of the number of downloads globally. According to data.ai, in the first 6 months of the year, Onessoft ranked in the top 6 in terms of global game downloads with 600 million downloads, Amanotes ranked 22nd with 180 million downloads, iKame 150 million and xGame 96 million downloads, respectively ranked No. 31 and 41 worlds.
In the field of game production, one of the top rated studios today is Topebox, which has self-developed 80 games and is highly appreciated by publishing partners around the globe. Notably, this company also co-produces for the world’s top game publishers such as Tencent, EA Game … and achieves a revenue of 2 million USD in 2021.
Topebox’s top game can be mentioned as Sky Dancer, which used to be the top 1 in terms of downloads in markets such as the US, China, Japan… and also the first and only game in Vietnam that is currently in the top 1 in terms of downloads. downloads in the Chinese market.
Notably, in 2016 the Politaire game produced by Topebox also won the best game award of Apple’s AppStore ecosystem, this is also the first and only time so far a game developed by Vietnam has received the honor. attend this.
In addition to Onesoft, Amanotes, Topebox, there are many other Vietnamese studios that are producing and publishing globally (about more than 60 studios – PV) such as IEC Global Pty LTD, WEEGOON, TOH Games, ZITGA, Apero Game Studio, Zego Global Publishing… with revenue from a few hundred thousand to hundreds of millions of dollars per year.
According to Le My – ITC News