Launched in 2016, Twitter Gaming supports the gaming community as well as helping leading organizations and players in the gaming industry deliver high-quality content, as well as a bridge for them to interact with their fans. tomb. In 2021 alone, there were 2.4 billion posts on Twitter. However, since changing owners, professional streamers and gamers have expressed concern about the new directions and policies.
The current situation shows that Elon Musk’s takeover of Twitter is not smooth. Especially after the billionaire laid off nearly half of the platform’s workforce. In addition, Elon Musk also blamed the accounts used for causing advertisers to leave Twitter. This social network’s advertising revenue dropped sharply, the billionaire continued to offer many remedies, including a plan to charge a green tick account.
The new boss in an effort to monetize the platform, has begun pushing for a Twitter Blue verification program that costs $8 a month. However, shortly after its implementation, the program was suspended due to the impostors causing unrest to protest the cost.
Accordingly, Twitter users impersonated video game companies Nintendo and Valve causing chaos. And yet, streamers hope verification will be a way to increase revenue, but they find that this is not the case when engagement drops sharply. Many users have stated that Twitter charging for verification was a big mistake and decided to leave the platform altogether.
The company Bot Sentinel, which tracks behavior on Twitter, analyzed more than 3.1 million daily active accounts on the platform. They allege that about 877,000 accounts were deactivated and another 497,000 were suspended between October 27 and November 1. This number is more than double the usual number. The above data confirms that many accounts have been canceled or suspended after Elon Musk took over Twitter.
Difficulties piled up with a series of backlogs such as reduced personnel, poor business results, and users abandoning the platform is a problem that is not easy to solve for Elon Musk at the present time.