Not only succeeding in promoting new brands and products, Xiaomi also brings many community values in the series of activities Xiaomi Campus Tour.
Taking place for more than 1 month, Xiaomi Campus Tour has visited a series of universities from North to South in turn with new, interesting and creative activities. On September 15-16, the event appeared at Hanoi University; Quy Nhon University; Banking University, September 19-20, Xiaomi Campus Tour continues to be present at National Economics University; Nha Trang University; Ho Chi Minh City University of Social Sciences and Humanities (Thu Duc campus), the following days at Hanoi University of Foreign Languages; Da Lat University; University of Science (Thu Duc campus), Hanoi University of Water Resources; The Central Highlands University, the University of Agriculture and Forestry… create a first-class Xiaomi Universe for the 2022 school year. The imprints that Xiaomi Campus Tour brings are really impressive and valuable to the community, especially young people. Vietnam.
Bringing an attractive and useful playground
Currently, there are quite a few music and dance competitions, while the technology playground has not been organized much. In particular, the playgrounds can help students integrate into the era of “industrial revolution 4.0” while adding professional knowledge, skills, experience, and access to discovering new technologies. Understanding this important and urgent need, Xiaomi has embarked on the design of Campus Tour to bring a playground that is not only attractive and entertaining, but also useful, educational, and stimulating. , the inquisitiveness of the young Vietnamese generation.
Opportunity to experience leading technology and features
If you want to learn, you have to ask to be good, you have to practice, which is a mandatory condition, however, there are too few opportunities for young people to experience technology and new features. Coming to Xiaomi Campus Tour, students can not only visit and see, but also fully experience new technology, witness and feel it with their own hands. In particular, the leading features in the technology industry will be discovered, evaluated, and commented on by students. This is of great significance because today’s student personality wants to engage in creation and product development rather than going after, using and accepting what is already available.
Unleash yourself, challenge the substance
A very good point of Xiaomi Campus Tour that students love is that the challenges in the event are diverse and colorful. From style photography, personal imprint to musical talent, dance and technology passion challenges, games are available at the playground for you to freely express. In addition, the challenge of answering questions or bidding will be for young people who are good at knowledge, understanding and inquiring a lot of information, like to research and read books. Through these challenges, any “hidden talent” has the opportunity to shine and shine. At the same time, the challenges are also divided into 2 groups, either alone or with a team to help students be more confident, bold, promote teamwork and teamwork ability.
Strategy and direction of Xiaomi (Innovation for Everyone)
In addition to a series of events for students, Xiaomi Campus Tour also has joint meetings to share Xiaomi’s strategy and direction with the name Innovation of Everyone. Xiaomi’s marketing strategy is to develop a community of brand lovers. Xiaomi lovers aka Xiaomi fans will bring a network of customers from friends and relatives. Fan Xiaomi will be a spreading channel with a lot of experience and real experience of the brand’s products. In the opposite direction, Xiaomi aims to orient its product not only as a technological device but also as an emotional connection device. Phones, computers, .. will help people motivate, help and or simply always be together. If you are alone, Xiaomi will accompany you to pursue your passion, create and learn. With Xiaomi, all will be in the same direction and we all have our own definition.
Exchange and learn, spread passion and much more
In order to make the Innovation for Everyone strategy and orientation more effective, in the Campus Tour series and subsequent events, Xiaomi will emphasize community connectivity. Accordingly, at the recent Campus Tour, Xiaomi invited a lot of technology reviewers, celebrities, young people who have succeeded or developed themselves well in the field of technology to the event. Here, Xiaomi creates opportunities to exchange, learn and especially the fire of passion and inspiration is widely spread. Perfect, surreal, loved by millions, Xiaomi challenges itself and is aiming for the unattainable, making the impossible possible through the power of technology and pervasiveness.