Although still one of the major games globally, is Free Fire showing signs of its decline?
As usual, every month there will be a ranking of the highest grossing mobile games globally. Last July, the highest-grossing mobile game worldwide was Tencent’s Glory of Kings with $225.8 million. In second place is PUBG Mobile, which continues to be a product of Tencent.
With $164.3 million in revenue globally, PUBG Mobile still shows itself as the biggest survival game in the world. Of course, this money is obtained by combining the version in the billion-people market, accounting for 69% of revenue. Looking at this chart, it is easy to see that Free Fire has almost completely disappeared.
More precisely, in the revenue summary from both Android and iOS platforms as well as on the App Store alone, Free Fire does not appear in the Top 10. Garena’s survival game only appears in the Google dashboard. Play but dropped to 8th place. Previously, Free Fire regularly ranked in the Top 5 in global revenue, at least on the Android platform.
It is a fact that Free Fire still holds the number 1 position in terms of downloads on Google Play. But it can be seen that this game is inversely proportional to revenue. It is worth mentioning, this is not the first month Free Fire has dropped on this chart.
The global mobile games market was estimated to generate $6.7 billion in user spending on the App Store and Google Play in July. This number marks a 10.2% decrease compared to the same period last year. The #1 market for global revenue in July 2022 is the US. The place generates $1.9 billion, accounting for 28.4% of total gamer spending worldwide. Japan ranks second with 20%, third is China (market without Google Play) with 17.8%.
As for Free Fire, perhaps this game still dominates on Google Play in terms of downloads. But this does not mean that it will bring Garena a stable source of revenue. This may be due to the fact that Free Fire’s customer base often refuses to pay for the game. However, undeniably, Free Fire is still a major survival game globally. With getting the Indian market with the Free Fire MAX version, is it possible that this game will grow again in the future?
https://gamek.vn/free-fire-lo-dau-hieu-khong-tot-trong-nhieu-thang-lien-tuc-chuyen-gi-dang-xay-ra-20220813103425274.chn