Up to 50% of Diablo Immortal gamers have never played this game before
After its launch, the game Diablo Immortal has continuously achieved records in the number of players as well as the revenue that the game brings, especially after it was available in China’s billion-people market.
The achievement of the game Diablo Immortal brings is perhaps even greater than what Activision Blizzard expected. This mobile game offers players a fun experience with some new mechanics and features. Although the game’s system is controversial such as overemphasizing the “pay to win” factor, the gameplay, graphics and core system of this product still have undeniable bright spots.
According to a recent report, up to half of Diablo Immortal players are “newbies” when they have never played a product in Blizzard’s popular Diablo series before. Even these players have not experienced any products of the game company from the US.
“To date, more than half of Diablo Immortal game accounts are new,” the report said. “Although some players may have played Diablo 1-3 before and created a new account, most of the players are now ‘newbie’ gamers of this game.
With the huge success of Diablo Immortal, Activision Blizzard is likely to develop more mobile games in the future. Because most of the new players are coming from mobile devices, this also means that there is still “ground” for mobile RPG games to develop. And Activision Blizzard hopes that new Immortal players will continue to play other new products as they are released.
With more than 50% of game players being “newbies”, it is possible that many players have the full experience of the Diablo series of games. They may be used to role-playing games but Diablo will also have differences between versions. Many people have confirmed that Diablo Immortal has many features that require gamers to “pay their wallets” if they want their characters to be stronger.
Released in June 2022, Diablo Immortal was a huge hit, but not enough to pull Activision Blizzard out of its recent turmoil. The publisher announced Q2 business results on August 2, 2022, showing a decline in revenue and player count. The game that is considered a “fishing rod” can not “carry” for the entire decline of the game company from the US.
The publisher always listens to feedback from gamers to have timely updates, optimize the game and constantly innovate the parts to help the game become more and more perfect and more popular.
Have fun playing the game!